2021 Bag Hunger Campaign
October 24 – November 13
Bag Hunger Campaign Joins Grocers, Vendors, Consumers, and
Local Food Banks to Help Hungry Families Statewide
The Minnesota Grocers Association (MGA) is encouraging consumers statewide to bag hunger in their neighborhoods by shopping at participating retailers during the 2021 Bag Hunger Campaign. All food and monetary contributions collected in-store will go to provide much-needed support to local food banks and shelves to benefit hungry Minnesota families.
The Bag Hunger Campaign is a three-way partnership with grocers, vendors, and consumers aimed at increasing donations to Minnesota food shelves. The MGA coordinates the program across the state and has over 300 retail participants and 9 vendor partners. Since 2008, the MGA’s hunger campaigns have provided nearly 41 million meals to families in Minnesota and have set a goal of 1.5 million meals for 2021.
“Our grocers and vendor partners share consumers’ concerns for providing food and necessities to local families in need,” said Jamie Pfuhl, president of the Minnesota Grocers Association. “The participating retailers and vendors have been working over-time during the challenges of this last year and are proud to bring the Bag Hunger Campaign to our communities, to help increase donations to their local food shelves, and to benefit area families during difficult economic times.”
- Grocers and vendor partners will offer many ways for consumers to Bag Hunger in their communities including some of the following options:
- Food Drive – Buy items in the store and donate them to local food shelves;
- In-Store Promotions – Purchase specially marked items and vendor partners will donate an additional monetary amount to local food shelves;
- “I Bagged Hunger” Icons – Customers may contribute to food shelves at the register and sign a grocery list icon that will be displayed prominently in the store; and
- Reusable Bag Promotion – Customers and hunger partners may receive an MGA reusable bag through a social media promotion @MNGrocer. “Tag a friend and tell us which grocery store is your go-to and why to receive an MGA reusable bag!”
The Bag Hunger Campaign will be actively driving the program online and via social media. The public website www.mngrocers.com will have live links to participating vendor and retail websites encouraging consumers to support sponsoring companies and assist in a statewide fight to bag hunger by shopping for products identified by the Bag Hunger logo at their local grocers. The campaign will provide tips and information on Twitter and Facebook, using @MNGrocers. Participate on Facebook for a chance to receive a complimentary MGA reusable bag.
“According to the USDA, over 38 million Americans live in households that struggle against hunger – one in 10 households experience food insecurity,” said Jamie Pfuhl. “By raising funds, increasing public support, and promoting local food shelf donations, the Minnesota food industry and consumers truly can make a difference in the fight to end hunger.”